About Zettist

Zettist is a Content Marketing House in San Diego that puts the personality in customer-centric companies’ brand voices to create a welcoming internet for all.

Our Mission

To create meaningful content that makes everybody feel heard.

Our Values

#1

Consistency

We deliver on day one and day one hundred. You will always know what to expect from your partnership with our team.

#2

Inclusivity

We create communities where everyone is welcome and work hard to foster a feeling of belonging.

#3

Curiosity

Fueled by a healthy dose of curiosity, we solve tough problems through strategic and creative ways.

#4

Accuracy

We dive deep into our work to deliver the most accurate and tailored content for our clients—every time.

#5

Collaboration

We are here as an extension of your team. Working alongside you to reach your goals and help your work life run smoothly.

Our Team

Jana Devan, Founder

I began my marketing career in 2008, since then a lot has changed, but I have been able to discover my passion for the written word and creating personality- and SEO-driven strategies for our clients.

In 2016, I saw a need in the market for a content marketing house that take work off of the plate of their clients, while still sounding consistent to their voice and working well with their internal marketing teams. And Zettist was born.

I chose to name this business after my grandmother, Izetta, who taught me the power of the written word and instilled in me a passion for getting my thoughts on paper.

Since founding Zettist, I have had the great pleasure of working with some of the most creative and brilliant CMOs and creative leaders who inspire me to continue to create inclusive communities online.

I am interior design-obsessed, love to hike and paddleboard, and am known for consistently rotating through a gamut of hobbies in the creative sphere.

Rachel Paul, Content Marketing Assistant

My favorite thing about marketing is the creativity that it allows. From blog writing to photography to graphic design, I love helping a brand’s vision come alive across digital platforms.

I graduated from San Diego State University in 2019 with an interdisciplinary degree in art, journalism, and sociology. I’ve since worked for various brands, non-profits, and organizations in the marketing, PR, and communication spaces.

Working with other women who share my love for branding and design is what makes each day so fun. We are always learning from each other, supporting one another, and fostering a strong and positive team culture, which is something I value a lot.

In my free time, I teach yoga, run, surf, cook, go camping, and go to live music events. I love marketing because I can weave my passions into my career. I aspire to one day be an art director or run my own marketing and content creation business that focuses on CPG brands in the health and wellness, food, and outdoor industries.

Rachel

Nicolette Norgaard, Marketing Assistant

I have a passion for impactful, truthful storytelling in all capacities. As a theater major at UCLA, I honed my storytelling skills both onstage and behind the scenes as an actor, writer, director, and producer. While working on these various film and theater projects, I learned to take a hands-on approach to advertising and developed a passion for conveying stories through copywriting, video editing, and graphic design.

Upon graduating in 2019, I found social media marketing to be a natural fit. I’ve since worked in paid and organic social for various high-profile brands, independent films, and musical artists.

In addition to marketing, I pursue a parallel career as an actress and musician. You can catch me acting in films (Lifetime’s Her Deadly Boyfriend’s Secret, indie The Brink Of), producing music (on all streaming platforms under my moniker “My Friend Nico”), and performing onstage in regional theaters across the Los Angeles area.

Our Agency Partners

Our team chooses to partner with the most innovative marketing agencies in San Diego, California. Our partners are experts in their fields, and work alongside on projects with corporate partners, small businesses, and non-profit organizations.

Cris and Angela Noble

Noble Intent Studio

The team at Noble Intent Studio specializes in custom website design and development, digital marketing, and are experts in Website Accessibility. You can see their work by visiting Urban Kitchen Group’s CUCINA Restaurants, The Centre Escondido, Sparks Gallery, and more.

Petra Ives

Lime & Co

Lime & Co is a strategy & design consultancy that empowers brands to evolve, serve, and lead — inside and out. They help companies cultivate brand clarity by aligning their purpose with their visuals and messaging. You can see their work with brands like Benno Bikes, Make-A-Wish, The Timken Museum of Art, and more.


Interested In Working With Us?

Send us a quick note letting us know how we can help you reach your marketing goals. We can’t wait to hear from you.