Social Media Marketing

What is a content calendar? We wrote this to help you figure out how to plan out your calendar for the year whether it be social, email, content, or anything else on your plate. Find out more here.

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5 Biggest Mistakes We See On Facebook: And How To Fix Them To have a grand marketing strategy, you first have to have a strong foundation. You know the saying, “Don’t build a house on quicksand.” Well—the same rings true for marketing. If you don’t have the foundation of your social media marketing done correctly, […]

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Twitter Promote Mode: Should You Use It? In November 2017, Twitter announced a new advertising feature called Twitter Promote Mode—beta tested by specific users in the summer months and now available for public beta. This new idea in advertising is a sort of “set it and forget it” subscription advertising. It is a way in which […]

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4 Reasons Why You May Need To Outsource Social Media It’s true. Social media, for the most part, is best completed under the roof of your own business. Your team can invoke the personality of your business better than anyone else, and it is incredibly beneficial for them to know how to speak to your […]

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The ‘ABC’s’ Of Creative Success To Keep Your Creativity At Its Peak For many marketers, most of our success comes from creativity. This is a skill that can be trained and cultivated, but not everyone has innate creativity. With the threat of AI taking over a portion of the job force, now is the time […]

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Last week we went over our strategy for boosting a post on Facebook. This blog post raised some very good questions, and there’s one in particular that we thought we should expand upon: What good is engagement if the individual never actually follows your brand? Well, it’s complicated. While there’s no easy answer,  I think we can […]

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